Coca Cola Germany: 5 reasons why the new cap makes life easier

1. the cap will no longer get lost.

EVERYONE WHO HAS DRIVEN a Coke in the car knows the problem: screw off the cap, drink, put the bottle down. Where is the cap? What follows is a hectic search, contortions and finally: "Then we'll just drink the bottle now. Sometime, much later, when we no longer need it, the lid reappears. You do not believe that? Then take a look under the seats of your car.

2. if you let go, your hands are free.

WHOever lets go of OLD habits gains a lot. The old habit would look something like this: Unscrew the cap, hold it in your hand, maybe lose it or drop it, look for it, maybe find it, pick it up again, briefly consider whether it is now too dirty to screw it back onto the bottle. Anyway, in the past you needed two hands to do it. Today only one. So if you let go, you have at least one hand free. And maybe also your head.

3. recycling becomes more manageable.

YOU ARE STANDING IN FRONT of the deposit machine and wondering whether the bottle and the lid belong in there together? The cap stays on, you simply return the bottle and get your deposit back. Check.

4. small thing, big progress.

BEVERAGE CANS used to have tabs that you had to pull out. Today the closure disappears inside the can. But back then, the cap was pulled off the can by the ring. That could also go wrong. Sometimes the ring tore, the tab stayed in, but the can still wouldn't open. Or you'd get your finger in the wrong place and cut yourself, start bleeding and look for a plaster, and when you found it, the Coke would be warm. Or the tab landed on the floor. Didn't look good and was environmental pollution. We've come a long way since then in terms of can opening, even if the change triggered similar discussions at the time as the compulsory seat belt in cars.

5. history is being made.

THE OLDEST cap permanently attached to a bottle is the swing top for beer bottles, which was invented in the 19th century and is still popular today because it pops so nicely and you can reseal the bottle. Hinged closures for mineral water and lemonade were also common until the 1970s. Packaging for beverages is constantly being developed. Now you're in for a real game changer. Good ideas prevail, even if they initially require a rethink, as is always the case when something new comes along. That's normal. But we can do it. So just unscrew the bottle, tilt the lid back, snap it into place and enjoy. Aaah!