König Pilsener with new Radler

News General news

Product portfolio expanded

König Pilsener Radler — © Bitburger Braugruppe

06.03.2025

Source: Company news

The König brewery is expanding its product range with a new shandy. The König Pilsener Radler combines a tangy pilsner flavor with tangy lemonade. The balanced blend gives the product its special and refreshing character. König Pilsener Radler is now available in 0.33-liter bottles (crates and six-packs) and 0.5-liter cans. From May, the new product will be advertised on the Internet and on social media platforms with its own commercials.

Company profile: König-Brauerei GmbH, Bitburger Braugruppe, Germany, Duisburg

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