WALDEMAR BEHN brings ANDALÖ Spritz into the bottle

The renowned spirits producer WALDEMAR BEHN from Eckernförde is continuing the ANDALÖ success story and will be presenting the new ANDALÖ Spritz ready-to-drink from mid-March 2025. The fruity aperitif comes ready-mixed in a practical 0.2-liter glass bottle - ideal for immediate enjoyment on the go, at the beach bar or at events. The lacquered bottle not only looks great, but also provides optimum protection for the high-quality contents.

ANDALÖ, the Nordic aperitif from WALDEMAR BEHN, is characterized by a unique blend of tart fruit acidity and velvety sweetness. According to Nielsen, ANDALÖ is one of the fastest-growing aperitif brands in 2024, and WALDEMAR BEHN aims to build on this success with the new ready-to-drink variant. “With ANDALÖ Spritz Ready-to-Drink, we are making the uncomplicated lightness of a perfect aperitif even easier and available for even more occasions,” explains Philipp Fellmann, Managing Director of Waldemar Behn GmbH.

ANDALÖ Spritz, the refreshing combination of the well-known Nordic aperitif, Prosecco and a dash of soda, delights with its fruity-fresh note. The harmonious fruit composition, refined with the slightly tart nuance of sea buckthorn, ensures an unmistakable taste experience - without the bitter notes of other aperitifs.

Fresh, fruity, different - ready-mixed
ANDALÖ Spritz Ready-to-Drink now offers the popular aperitif pleasure in a light form and perfectly ready to serve for every occasion. With an alcohol content of 5.3% by volume and fine sparkling carbon dioxide, it offers a refreshing and stylish taste experience. The high-quality lacquered 0.2-liter glass bottle protects the drink and underlines the premium quality. ANDALÖ Spritz is available individually or in a 3-pack. Attractive 108-pack displays ensure eye-catching placement in retail outlets. ANDALÖ Spritz Ready-to-Drink impresses in the catering trade with its easy handling - perfect for beach bars, kiosks and to-go stores. Served chilled, the aperitif creates a summer feeling and can be enjoyed straight away, whether at picnics in the park, in beach clubs, at events or as a stylish refreshment for warm summer evenings.

Support through comprehensive marketing measures
The product launch is accompanied by an extensive marketing campaign. Among other things, WALDEMAR BEHN is focusing on social media presence, online and print advertising and sampling campaigns. Effective advertising materials, eye-catching displays and practical packaging are used for retailers to present ANDALÖ Spritz in the best possible light.